From the ICYMI department, our Video of the Week is this Bloomberg montage of former Microsoft CEO Steve Ballmer's recent expressions of, well, enthusiasm about the Clippers, the NBA team he just acquired.
Think of Ballmer as not just a newly minted sports mogul, but as your personal life coach.
Are you going to be hardcore, like Steve and his team? Scratch that. ARE YOU GOING TO BE HARD ... CORE?!?!?!
Yes? You will be? Terrific, glad to hear it. Carry on.
There are plenty of places on YouTube where you can see how Ballmer refined his laid-back presentation style while at Microsoft.
Simon Dumenco is the "Media Guy" media columnist for Advertising Age. Follow him on Twitter @simondumenco.