Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

PlayStation Edges Xbox In Viral Chart Showdown

New Gaming Consoles Battle It Out

By Published on .

Sony won't unveil the PlayStation 4 until the E3 gaming conference June 4, but a teaser which just shows a fuzzy glimpse of the console racked up more than 7.4 million views last week, edging out a demo video for Microsoft's Xbox One and coming in at No. 2 last week, according to Visible Measures.

Microsoft unveiled the console last Tuesday, and quickly released the accompanying branded video campaign. The 1:41 spot looks at the console and its features, set to a dark backdrop and slick music. Xbox One Unveil grabbed the No. 3 spot with 5.2 million views for the week.

No. 1 last week was the latest incarnation of Samsung's "The Next Big Thing" campaign from 72andSunny that shows off the cool features of the Galaxy S4, including answering a phone with a wave of a hand, eye tracking, and more.

The Viral Video Chart may not work on your platform. Please view it on AdAge.com

Most Popular