Gillette Takes Synchronized Swimming to a Whole New Level

Google Takes a Cue From Apple in Latest Spot

By Published on .

What do green masks, cardboard boxes and synchronized swimming have in common? Not much, unless you're talking about the latest spot from Gillette. A new addition to the Viral Video chart -- which tracks views of campaigns in the week ending each Sunday, as compiled by Visible Measures -- "Shave Forth," flaunts the confidence-boosting body razor as men in green masks and cardboard box heads swim it out to battle. Plus, it's all set to dubstep.

Meanwhile, Google snags two spots on our chart, earning No. 2 for returning spot "The Google App," and No. 10 for its new commercial "Questions." Following a similar format to Apple's debut Siri spot in 2011, "Questions," introduces "OK Google," the company's voice recognition search software by displaying questions and answers throughout the one minute promo. Ending with "a question can take you anywhere," Google prompts viewers to "search on."

The Viral Video Chart may not work on your platform. Please view it on AdAge.com
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