Intel's CES Keynote Takes the Top Spot on This Week's Viral Video Chart

Wendy's Joins Tech Crowd With a Twofer in One Week

Published on .

Intel's recap of its Consumer Electronics Show presentation accumulated the most views of any brand video in the week ended Sunday, according to the latest data from Visible Measures.

But it wasn't only a week for tech: Wendy's meanwhile became the latest marketer to win two slots on the same week's chart, a feat more often reserved for the likes of Samsung or Google.

1
#CES2016
NEW
Intel
NA
Views this week: 17,937,034
Spot last week: NEW
2
Kia X-Car
122%
Kia
NA
Views this week: 17,555,267
Spot last week: 4
3
Winter Stories
NEW
Puffs
NA
Views this week: 9,583,152
Spot last week: NEW
4
Dawn Helps Save Wildlife
3%
Dawn
NA
Views this week: 9,197,383
Spot last week: 3

Dawn Helps Save Wildlife. That's because Dawn is tough on grease, yet gentle on feathers.

Posted by Dawn on Thursday, December 31, 2015
5
Gouda Bacon Cheeseburger
38%
Wendy's
NA
Views this week: 8,040,448
Spot last week: 7
6
Let's Go To Work
NEW
Samsung
NA
Views this week: 6,494,876
Spot last week: NEW
7
The Google App How To
-49%
Google
NA
Views this week: 6,059,225
Spot last week: 1
8
YouTube Rewind 2015
-48%
YouTube
Portal A San Francisco
Views this week: 5,904,302
Spot last week: 2
9
New 4 for $4 Meal
Back on Chart
Wendy's
NA
Views this week: 5,607,258
Spot last week: Back on Chart
10
Celebrate Those Who Shield
NEW
Gillette
NA
Views this week: 5,166,169
Spot last week: NEW
Source: Visible Measures

Ad Age's Viral Video Chart, powered by Visible Measures, focuses on brand-driven social video ad campaigns. Each campaign is measured by True Reach, an MRC accredited metric that includes views from brand-driven and audience-driven social video clips. The data are compiled using the patented Visible Measures platform, a constantly growing repository of analytic data on hundreds of millions of videos tracked across hundreds of online video destinations.

Note: This analysis includes all publicly available video views on branded video content. This chart does not include movie trailers, video game campaigns, TV show, or television network promotions. View counts are incremental by week.

**Indicates percent change in views compared with the same period the week before.

To notify Visible Measures of an upcoming social video ad campaign, please contact Visible Measures directly.


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