The Light Comcastic

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We don't know if puppets can send "human mail," but now humans can send "puppet mail." To illustrate the control you can wield over your entertainment options via Comcast's On Demand digital cable service, the Comcastic site gives you control over any of five puppets, which you can program to dance and deliver a personalized message-recorded, in a technological feat we can only marvel at, with your own voice-before sending the "puppet mail" to a friend. Or a not-friend. Meanwhile, the benefits of Comcast's high-speed internet service are hyped in a series of five mouse-powered games, testing the accuracy and speed of computer-savvy contestants as they compete for the World-Speed Mouse Record.

Client: Comcast Agency: Goodby, Silverstein & Partners CDs: Keith Anderson, Will McGinness ACD/CW: Toria Emery AD: Will McGinness Head Of Production: Mike Geiger Designer: Devin Sharkey Production Cos.: Natzke Designs, The Barbarian Group, Branden Hall, Number 9 Illustrator: Brian Taylor 3-D Rendering: Keytoon Animation Studio

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