Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

The ministry of sales

Published on .

All's well that ends Orwellian at Apple, where the revered "1984" Mac spot has been updated for a 20th anniversary spin. Now, thanks to Digital Domain, the iconoclastic heroine with the hammer is wearing an iPod. Twenty years from now they can trot this out again, at which time she'll probably be wearing a temperature-controlled, hermetically sealed mobile-media iSuit. In purple.

Client: Apple Agency: TBWA/Chiat/Day/L.A. ECD: Lee Clow CD: Steve Hayden AD: Brent Thomas Agency Producer: Richard O'Neill Director: Ridley Scott/RSA USA Editor: Pam Powers/The Film Editors, London Effects: Digital Domain

Most Popular
In this article: