Say it With Weeds

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Columbia Sportswear and Portland's Borders Perrin Norrander aim at the reliable "laughter at the expense of the wives of outdoorsman" ploy and bag a pair of offbeat trophies. What we've got here are the "Jeez I'm sorry but the fish were really biting bouquet," and "The sorry I was out hunting so long bouquet." No doubt the wife spent the day picking real flowers as she traipsed through verdant meadows with her backdoor man, but that's another bouquet entirely.

Client: Columbia Sportswear Agency: Borders Perrin Norrander CD: Terry Schneider AD: Kent Suter CW: Mike Ward Photographer: Michael Jones

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