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Gavin O'Reilly, chief operating officer of Dublin-based Independent News & Media, will be the next president of the World Association of Newspapers. Current President Seok Hyun Hong, who is the publisher and president-CEO of Korean publisher JoongAng Ilbo, is stepping down to become Korea's ambassador to the U.S. ... Gonzalez, Arias & Partners, an independent Madrid, Spain, advertising and marketing-services agency with 40 staffers and annual revenue of about $22 million, has opened an office in New York. President Francisco Jose Gonzalez said the agency has won business from the Washington Mint, and expects to do U.S. work for a U.K.-based multinational marketer. The agency's GAP Advertising unit handles Kodak, Heineken and Heinz in Spain. GAP already has affiliations with agencies in the U.K., France, Italy and Germany.