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Published on .

Erika Darmstaedter to the new position of director-shopper marketing for Europe, the Middle East and Africa, at Publicis Groupe's Saatchi & Saatchi X shopper-marketing initiative. She had previously served as CEO of Saatchi & Saatchi Switzerland. She will be based in London.

Hiroshi Yonemura will succeed John Jay (See The Week, P. 18) as executive creative director at independent Wieden & Kennedy, Tokyo. Daniel Lim, formerly a creative director at Saatchi & Saatchi, Beijing, will take the same role at Wieden's Shanghai office.

Ted Nation to president of Yield Integrated, Toronto. He was most recently a founding partner of a shop called Agensi that focused on Latin America.

Patrick Wilkerson to regional director, brand and business development, Asia/Pacific, Publicis Groupe's Leo Burnett Worldwide, Singapore, from exec VP-regional account director, Omnicom Group's BBDO Worldwide, Singapore.

Steve Garton to director, media research, Asia/Pacific region, Aegis Group's Synovate, based in Hong Kong, from media director, Synovate, Hong Kong.

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