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Paul Matheson to planning director-Southeast Asia, WPP Group's Ogilvy & Mather, Bangkok, Thailand, from head of planning at Publicis Groupe-backed Bartle Bogle Hegarty, New York.

Alexandra Ruiz to director-urban marketing, the Farm, Barcelona, Spain, and coordinator of new media.

Stephen Beck, 34, to chief brand strategy officer-worldwide, Interpublic Group of Cos.' FutureBrand Worldwide, from VP at Marketing Corp. of America, a consulting firm.

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