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Matthew Bull, 41, to worldwide chief creative officer of the Lowe network, from chief executive of Lowe London. He is succeeded by Garry Lace, 37, who was chairman of Grey London until March 2004.

Carol Potter to global business director for Unilever at WPP Group's J. Walter Thompson, from global business director for the Diamond Trading Company at JWT. She takes over from Tim Davis, who has yet to be assigned a new role.

Stefano Zunino, 41, to CEO of J. Walter Thompson Brazil, Sao Paulo, and regional director for Unilever business in Latin America, from CEO of Lowe, Sao Paulo.

Melinda Eskell to global communications director, Knorr, Unilever, Rotterdam, the Netherlands, from general manager, Omnicom Group' Clemenger BBDO, Sydney, Australia.

Gerry Moira, 54, to U.K. director of creativity at Havas' Euro RSCG. He left Publicis Groupe's Publicis in London, where he was chairman-executive creative director, in January 2004.