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Walter Rodriguez, 34, to regional director-advertising sales, at Sony Pictures Television International in Mexico City, from executive VP and managing partner of WPP Group's MindShare Mexico. He succeeds Angel Orengo, who moves to Miami, where he will temporarily supervise that office.

Matt James, 32, to managing director of WPP's Mediaedge:cia, London. He was managing director of Omnicom Group's Manning Gottlieb OMD, London, until October 2002. He replaces James Whitmore, who is leaving the company.