[Buenos Aires]Volkswagen is splitting its $3 million account in Argentina between incumbent Omnicom's DDB
, Buenos Aires, and La Comunidad
, an independent agency based in both Buenos Aires and Miami that already works for the auto marketer in Puerto Rico, Central America, Colombia and Ecuador. Sao Paulo-based Fischer America; BBDO
, Buenos Aires; and VegaOlmosPonce, a Buenos Aires agency that is part of Interpublic's Lowe
network, also pitched.