Work: Diesel

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In Diesel's fall/winter global campaign, KesselsKramer, Amsterdam, created surreal dreams in the form of 30 print ads with bizarre captions that were then given to filmmakers, musicians and illustrators to transform into videos that will run on and be distributed on a DVD with Diesel's seasonal catalog. In one print ad, a Diesel-clad girl lies on a crosswalk. The copy line is "Acid pigs fly over me."