×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Work: Poltrona Frau

Published on .

Poltrona Frau, a Italian leather furniture marketer, arranges pieces to resemble well-known modern art works in this print campaign by Armando Testa, Milan, running in Italian and international magazines, with billboards to follow in Europe. The tagline is "Knowing how to live is a form of art." Art director: Marcio Crotez Melendez. Copywriter: Elio Polce.
Most Popular