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Creativity Top 5: The Best Brand Ideas of the Week

By Published on .

In this week's episode, you'll find expertly crafted stories from Apple, Monoprix and Polaroid Eyewear, a brilliant product idea for healing emotional wounds from Hansaplast and an incredible pre-roll ad that skips itself.

See more breakthrough brand ideas at Creativity-online.com.


Apple: Barbershop
Production Company: Furlined

Polaroid: Fishbowl
Agency: Ming Utility and Entertainment Group
Chairman: Linus Karlsson
Chief Creative Officer: Linus Karlsson
Executive Creative Director: Krissa Nelson
Creative Director: Rasmus Keger
CEO: Brian DiLorenzo
Head of Production: Brian DiLorenzo
President: Jeff Geisler
Producer: Adam Davis
Producer: Ilaria Conte
Account Lead: Austin Tatum
Account Lead: Katherine Bildsten
Production Company: Stink Films
Director: Nacho Gayan
President: Daniel Bergmann
Managing Director: Jeff Baron
Executive Producer: Fran McGivern
Line Producer: Nadine Brown
In-House Project Manager: Nick Fuller
Director of Photography: Stephane Fontaine
Local Line Producer: Pablo Pytlowany
1st Assistant Director: Esteban Gomez
Production Designer: Charly Carnota
Wardrobe Stylist: Florencia Tellado
Casting Director: Tef Rubio
Casting: Saigon Buenos Aires
Editorial: Work Editorial
Editor: Ben Jordan
Cutting Assistant: Trevor Myers
Executive Producer: Erica Thompson
Producer: Jamie Lynn Perritt
Finishing/VFX: Method Studios
Executive Producer: Robert Owens
Senior Producer: Karena Ajamian
Color: CO3
Colorist: Stefan Sonnenfeld
Executive Producer: Ashley McKim
Senior Producer: Katie Andrews
Audio Mix: Heard and Rumble
Producer: Sasha Awn
Producer: Dorene Manchi
Audio Engineer: Dan Flosdorf
Audio Engineer: John Lukas
Music: Eric Hoegemeyer
Music: Walker Music
Creative Director/Partner: Peter Gannon
Producer: Abbey Hendrix

Monoprix: Label of Love
Agency: Rosapark

Barclays: Self Skipping Pre Roll Ad Machine
Agency: The Martin Agency London
Director: Bob Partington
Production Company: 1stAveMachine
Executive Creative Director: Dan Fisher
Creative Director: Mark Nicholson
Creative: Soren Birk
Creative: Lloyd Daniel
Head of Account Management: Stephanie Hobart
TV Producer: Christian Gill
Executive Producer: Isabella Parish
Producer: Mike Capon
Grade: Daniel De Vue
Grade: Glassworks
Post Production: 1stAveMachine
Sound: Smoke & Mirrors
Sound: Wave

Hansaplast: Hearts
Agency: FCB Happiness Brussels

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