Deutsch Shows Art's Happening at the Zoo; Cheetos Tests Out a Super Snack; A Toast to Fallen Vets and Other Work of Note

Creativity Weekly Top 5: April 27

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In this week's episode of Creativity's Top 5, the Bronx Zoo and Deutsch commission artists to sculpt animals from recycled material for Earth Day; Humble's Hydra collective glues, pastes and rips its way through a Passion Pit music video filled with in-camera wizardry; Cheetos and Goodby, Silverstein & Partners show Chester testing out a new super-sized snack; Google Labs serves up the ability to search images by pictures instead of words; and Droga 5 and VB beer pay tribute to Australia and New Zealand's fallen military vets for Anzac Day.

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Bronx Zoo: Recycled Sculptures

Bronx Zoo: Recycled Sculptures

Agency: Deutsch, New York
Chief Creative Officer: Peter Nicholson

Passion Pit: The Reeling

Passion Pit: 'The Reeling'

Record Label: Frenchkiss/Columbia
Production Company: Humble
Director: Hydra

Cheetos: Centrifuge

Cheetos: 'Centrifuge'

Agency: Goodby, Silverstein & Partners, San Francisco
Creative Director/Partner: Jamie Barrett
Group Creative Directors: Rick Condos, Hunter Hindman

Google: Similar Images

Google: Similar Images

Developer: Google Labs

VB: Raise a Glass

VB: 'Raise a Glass'

Agency: Droga 5, Sydney
Creative Director/Copywriter: David Nobay