In last week's chart tallying the top TV shows on entertainment check-in service GetGlue, all-time check-in champ "The Big Bang Theory" held the top spot despite a fierce zombie attack. This week the "BBT" geeks aren't so lucky. Scroll down below the graphic for some notes and context.
- As mentioned in last week's charticle, "The Big Bang Theory" has racked up more than 2 million cumulative check-ins, making it GetGlue's most checked-in show of all time. This week, though, the CBS sitcom loses its usual grip on our No. 1 spot thanks to AMC's surging "The Walking Dead." No surprise there, really, since "Dead" was hot on the heels (in the No. 2 spot) of "BBT" in our last chart -- and the "Dead" episode topping this week's chart was the show's second-season finale. AMC says that 9 million viewers tuned in Sunday -- an increase of 50% over the season-one finale.
- The other star of our chart this week is The CW, which grabs four out of the 10 spots with "The Vampire Diaries" (No. 3), "Supernatural" (No. 4), "Nikita" (No. 5), and "One Tree Hill" (No. 9). As noted in this space before, the network's youthful demo is among TV's most socially savvy, and its slate of convoluted dramas gives viewers incentive to tune in when episodes are first broadcast. (Plan to watch 'em later on your DVR and you risk being exposed to "social spoilers" -- accidentally learning of plots twists thanks to Twitter and Facebook.)
- Fox's "American Idol" (at No. 8) once again beats NBC's "The Voice" (No. 10) in our chart. As the competition heats up on "Idol," the producers have been cranking up the drama quotient -- last week even briefly sort of reaching for something along the lines of "AI: SVU." Patrick Kevin Day of the Los Angeles Times' Show Tracker blog has the details on last week's social-TV-ready on-camera disqualification of a contestant with a shady past: "'American Idol': Jermaine Jones' dismissal angers fans." While other contestants get to persist in the crime of butchering songs, Jones got booted because -- whoops! -- he had four outstanding warrants for his arrest.
Simon Dumenco is the "Media Guy" columnist for Advertising Age. You can follow him on Twitter @simondumenco.
Hear from Fortune 500 brands that have been forced to pivot as consumer preferences evolve, as well as entrepreneurs building brands from scratch to meet new consumer needs. This event peels apart the layers of brand building with a carefully crafted roster of top marketing, technology, and creative leaders.Learn more