Spots: Louis Vuitton

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"The Voyage" is the theme of the global print campaign from Louis Vuitton and Havas' BETC Euro RSCG, Paris, breaking this month. In a journey of glamour and mystery captured in five ads, supermodel Eva Herzigova blithely crosses a snowbound railroad track, oblivious to an oncoming locomotive, then stretches languidly in a train compartment. In this world, travel represents intrigue and elegance, as well as Vuitton's leather goods, shoes and ready-to-wear clothes. Art director: Safia Bouyahia. Copywriter: Eric Niesseron.
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