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"If the ad industry needs something at the moment, it is respect and credibility. Key advertisers' presence at the festival is a sign of interest and will favor the renaissance of a real dialogue, between peers, not the current master/slave or nerd/artisit caricatures we read in the press."

-Bernard Petit/CEO/Videotheque/Paris

"The influx of clients to the traditionally creative convention will change the nature of the festival. Instead of being a learning and networking opportunity for creatives, it will become the biggest international new-business forum, with politics ablaze."

-Marianne Hussey/Managing partner/Clearview Group/New York

"I have nothing against clients attending as part of the audience, so long as they stay away from the juries. The festival should remain an event to showcase the best creative work in the world."

-Esko Moilanen/Art director/Hasan & Partners/Helsinki, Finland

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