Result: Kitchen On Fire got a special rate from TurnHere, which produced the video for about $500, MikeC. said. Local production company 01 Productions, run by Colin McAuliffe, shot the segment in about an hour and edited the piece. The video has been syndicated on TurnHere’s site, the San Francisco Chronicle’s Web site, and on CitySearch.com among others. The company pays about $30 a month for hosting and services from TurnHere. For MikeC. and co-founder Olivier Said, video on the Web has helped engender a foodie community that pushes business to their company. The exposure and engagement with viewers that video engenders has paid off for Kitchen On Fire more than previous print advertising campaigns, MikeC. said. Now the company is considering syndicating the video with companies that place video screens in public locations around the city and plans to set up a YouTube video channel to host its offerings.