Break's Lands a Sponsor

NBC to Advertise on Male-Focused Web Site

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Online video content company Break Media plans to launch its newest Web property targeting the young male audience , with NBC on board as the first advertiser for

The site will feature breaking news, previews, reviews and recaps of TV shows and movies for men. NBC is sponsoring to promote its new show "Knight Rider."

With the new site, Break now reaches more than 60 million men worldwide each month.
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