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Break.com Targets International Males

By Sergio Published on .

Break.com is setting up Web destinations catering to specific international audiences, TVWeek.com says. The site will set up local pages in German, Japanese, Korean and Spanish, all targeting the 18-34 male demographic. The new local sites will bring translated editorial copy to each audience, allowing Break’s advertisers to carry out global marketing campaigns.
-Sergio Ibarra
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