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Cashing In on Video Archives

By Greg Published on .

It took Comedy Central many months, with a team of 16 people working double shifts to create the clip library for TheDailyShow.com. Gotuit, a software company whose video technologies power video discovery and monetization, is offering an easier way out, according to VideoNuze.com. XONtv.tv, an extreme outdoor sports site, is using a new Gotuit service to create channels with the Web network’s existing video. About 300 hours of segments were organized into 13 channels on XONtv.tv in about 1 ½ weeks by Gotuit. The Gotuit product is an indexing work flow platform that lets just about anyone organize clips using metadata guidelines, VideoNuze says. Each segment has a title, a text description, tags, thumbnails and start/stop points. Using the new system, XONtv’s library
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