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Denuo, Blinkx Discuss Web Video Ad Standards

By Sergio Published on .

Denuo, a division of Publicis that researches marketing technology, will work with the Web video search engine Blinkx to develop best-practice and standard guidelines for the use of Internet video advertising, MediaPost reports. Although the specifics of the companies’ deal have not been discussed, the two plan on evaluating optimal video ad context and delivery.
-Sergio Ibarra
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