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Strike Could Force Web Video to Evolve

By Staff Published on .

Hollywood writers and producers are on the brink of a mutually destructive strike and Web video is at the heart of the issues. Writers want to make sure they are compensated fairly when their work is used online. Producers say they don't know what kind of revenue Web video will produce, so they don't want to lock themselves into something that will trim margins down the road. Saul Hansell blogs about the dynamics, speculating that while a long strike could push TV viewers to the Web, an ill-conceived contract could keep media companies from experimenting with various forms of digital distribution.
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