It's hard to disagree with the logic of this ad for American Express' Rewards by WPP Group's Ogilvy & Mather, New York. Creative director: David Apicella; Writer: Jennifer Pybus; Art director: Carol Dronsfield.
Bold horizontal stripes make a strong statement for Benetton this season. Created in-house. Creative director: Paolo Landi. Photographer: James Mollison.
Looking good can feel good too with Kleenex softness. From WPP Group's J. Walter Thompson, New York. Art directors: Toni Hess, Steve Baginski; Copywriter: Pat O'Donnell