Work 7.14.03

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Laird & Partners, New York, built Donna Karan International's fall DKNY campaign around a short film called "New York Stories." Print ads in August titles include stills from the movie, which will show in DKNY stores, online and through 250,000 DVDs polybagged with a 24-page outsert in the September Interview. Creative Director: Trey Laird. Art Director: Hans Dorsinville. Film Director: Steven Sebring, Screenwriters: Sean Gullette, Luc Dawson, Walter Thomas.

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