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Abbey Klaassen

Editor

As of November 2014, Abbey Klaassen is Director, Corporate Development & Strategy, Americas, at Dentsu Aegis Network. Prior to that, she spent nearly 10 years at Advertising Age – first as a reporter, then Digital Editor, then Editor, and then finally Associate Publisher, Editorial and Audience. Under Abbey’s editorial leadership, Ad Age won three Jesse H. Neal National Business Journalism Awards and a SABEW Best in Business Award for general excellence.

Abbey Klaassen
Nestle's Global Program Produces Its Digital Disciples

Nestle's Global Program Produces Its Digital Disciples

10.13.14 @ 6:15 AM EDT

British Airways' 'Magic' Billboards Win Direct Grand Prix at Cannes

British Airways' 'Magic' Billboards Win Direct Grand Prix at Cannes

06.16.14 @ 3:30 PM EDT

Harvey Nichols 'Selfish' Holiday Campaign Wins Promo, Activation Grand Prix

Harvey Nichols 'Selfish' Holiday Campaign Wins Promo, Activation Grand Prix

06.16.14 @ 3:30 PM EDT

Acxiom CEO: Rockefeller Data Bill Worse Than Worst Part of Obamacare

Acxiom CEO: Rockefeller Data Bill Worse Than Worst Part of Obamacare

03.26.14 @ 3:30 PM EDT

What Zico Coconut Water Learned in Its First Year as a National Brand

What Zico Coconut Water Learned in Its First Year as a National Brand

10.17.13 @ 8:42 AM EDT

The Biggest Thing Brands Get Wrong About Location-Based Marketing

The Biggest Thing Brands Get Wrong About Location-Based Marketing

10.16.13 @ 9:30 AM EDT

How Well Does Data Know You?

How Well Does Data Know You?

09.09.13 @ 6:00 AM EDT

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How Publicis-Omnicom Could Make Enormous Scale Equal Data Expertise

How Publicis-Omnicom Could Make Enormous Scale Equal Data Expertise

07.30.13 @ 11:30 AM EDT

How Dan Wieden Learned to Fail -- And Other Advice For Small Agencies

How Dan Wieden Learned to Fail -- And Other Advice For Small Agencies

07.25.13 @ 6:26 PM EDT

Cannes Lions Jury President: Branded Content is Permeating Advertising

Cannes Lions Jury President: Branded Content is Permeating Advertising

06.18.13 @ 12:15 PM EDT

'Dumb Ways to Die' Nabs Grand Prix in PR, Direct Categories

'Dumb Ways to Die' Nabs Grand Prix in PR, Direct Categories

06.17.13 @ 3:30 PM EDT

Heineken, W&K Win Creative-Effectiveness Grand Prix at Cannes

Heineken, W&K Win Creative-Effectiveness Grand Prix at Cannes

06.17.13 @ 3:30 PM EDT

Cannes: Heineken, W&K Win Creative Effectiveness Grand Prix

Cannes: Heineken, W&K Win Creative Effectiveness Grand Prix

06.17.13 @ 2:50 PM EDT

'Dumb Ways to Die' Nabs Grand Prix in PR, Direct Categories

'Dumb Ways to Die' Nabs Grand Prix in PR, Direct Categories

06.17.13 @ 2:27 PM EDT

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