Al Ries

Al Ries is chairman of Ries & Ries, an Atlanta-based marketing strategy firm he runs with his daughter and partner Laura.

Al Ries
The Major Marketing Issue of the 21st Century Isn't What You Think It Is

The Major Marketing Issue of the 21st Century Isn't What You Think It Is

06.11.16 @ 9:00 AM EDT

Being Customer Oriented Isn't the Best Marketing Strategy

Being Customer Oriented Isn't the Best Marketing Strategy

05.09.16 @ 7:00 AM EDT

Being a One-Issue Candidate Is Actually Smart Marketing

Being a One-Issue Candidate Is Actually Smart Marketing

04.07.16 @ 12:30 PM EDT

The Marketing Realm Can't Escape the Law of Duality

The Marketing Realm Can't Escape the Law of Duality

03.10.16 @ 7:00 AM EST

For New Brands, Tactics and PR Trump Strategy and Advertising

For New Brands, Tactics and PR Trump Strategy and Advertising

01.29.16 @ 7:00 AM EST

The Most Important Marketing Decision You Can Make

The Most Important Marketing Decision You Can Make

12.22.15 @ 7:00 AM EST

Your Ads Should Be Alive With the Sound of Music

Your Ads Should Be Alive With the Sound of Music

11.24.15 @ 7:00 AM EST

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Does the Watch on Tim Cook's Watch Measure up to Steve Jobs' Standards?

Does the Watch on Tim Cook's Watch Measure up to Steve Jobs' Standards?

08.07.15 @ 7:00 AM EDT

Is There a Marketing Lesson to Be Learned From Donald Trump?

Is There a Marketing Lesson to Be Learned From Donald Trump?

07.15.15 @ 7:00 AM EDT

Your Focus on Benefits Won't Benefit Your Brand

Your Focus on Benefits Won't Benefit Your Brand

07.01.15 @ 7:00 AM EDT

Hey, Google: Put Some of Those Ad Dollars Back Into Advertising

Hey, Google: Put Some of Those Ad Dollars Back Into Advertising

05.22.15 @ 12:25 PM EDT

An Enduring Slogan Is More Powerful Than a Fresh Batch of 'Likes'

An Enduring Slogan Is More Powerful Than a Fresh Batch of 'Likes'

04.22.15 @ 12:30 PM EDT

A Radio Shack by Any Other Name Actually Might Have Survived

A Radio Shack by Any Other Name Actually Might Have Survived

03.09.15 @ 7:00 AM EDT

No Student of History, Cadillac Sets Out to Repeat Mistakes

No Student of History, Cadillac Sets Out to Repeat Mistakes

02.16.15 @ 7:00 AM EST