Al Ries

Al Ries is chairman of Ries & Ries, an Atlanta-based marketing strategy firm he runs with his daughter and partner Laura.

Al Ries
For New Brands, Tactics and PR Trump Strategy and Advertising

For New Brands, Tactics and PR Trump Strategy and Advertising

01.29.16 @ 7:00 AM EST

The Most Important Marketing Decision You Can Make

The Most Important Marketing Decision You Can Make

12.22.15 @ 7:00 AM EST

Your Ads Should Be Alive With the Sound of Music

Your Ads Should Be Alive With the Sound of Music

11.24.15 @ 7:00 AM EST

The Line-Extension Time Bomb Claims Another Victim: McDonald's

The Line-Extension Time Bomb Claims Another Victim: McDonald's

10.06.15 @ 7:00 AM EDT

Price Is a Valuable Brand Position, so Don't Cheapen It

Price Is a Valuable Brand Position, so Don't Cheapen It

09.09.15 @ 7:00 AM EDT

Does the Watch on Tim Cook's Watch Measure up to Steve Jobs' Standards?

Does the Watch on Tim Cook's Watch Measure up to Steve Jobs' Standards?

08.07.15 @ 7:00 AM EDT

Is There a Marketing Lesson to Be Learned From Donald Trump?

Is There a Marketing Lesson to Be Learned From Donald Trump?

07.15.15 @ 7:00 AM EDT

Advertisement
An Enduring Slogan Is More Powerful Than a Fresh Batch of 'Likes'

An Enduring Slogan Is More Powerful Than a Fresh Batch of 'Likes'

04.22.15 @ 12:30 PM EDT

A Radio Shack by Any Other Name Actually Might Have Survived

A Radio Shack by Any Other Name Actually Might Have Survived

03.09.15 @ 7:00 AM EDT

No Student of History, Cadillac Sets Out to Repeat Mistakes

No Student of History, Cadillac Sets Out to Repeat Mistakes

02.16.15 @ 7:00 AM EST

Coca-Cola's Fairlife Milk: Right Move, Wrong Category

Coca-Cola's Fairlife Milk: Right Move, Wrong Category

01.09.15 @ 7:00 AM EST

Biggest Change in Marketing in Last 50 Years Might Get Lost in Translation

Biggest Change in Marketing in Last 50 Years Might Get Lost in Translation

12.03.14 @ 12:00 PM EST

What Do Chief Executives and Accordion Players Have in Common

What Do Chief Executives and Accordion Players Have in Common

11.05.14 @ 10:30 AM EST

In the Marketing World, One Plus One Equals Three-Fourths

In the Marketing World, One Plus One Equals Three-Fourths

10.06.14 @ 6:45 AM EDT