Ann-Christine Diaz

With the star firepower of actors Sam Worthington and Jonah Hill, it’s not surprising Activision’s “Vet and the Noob” campaign, out of 72andSunny for Activision’s Call of Duty: Modern Warfare 3 got a lot of people talking. But not only did they talk, they also flocked to the game, leading the campaign to win ...

Last night the Association of Independent Creative Editors held its annual creative editing awards at the Museum of Broadcast Communications in Chicago. Arcade Edit was one of the night's big winners, with the Dialogue award going to Paul Martinez for Nike's "Voices," a stirring spot that couples images of young girls speaking with the voice...

Aussie airline Qantas is asking consumers to ditch their Kindles and curl up with a good book -- one that's been specially curated by the airline so that flyers will manage to finish just as their plane touches down. Droga5 Sydney, which won the client's business last year, teamed with publishing house Hachette to create a push geared toward Qa...

Aussie airline Qantas is asking consumers to ditch their Kindles and curl up with a good book -- one that's been specially curated by the airline so that flyers will manage to finish just as their plane touches down. Droga5 Sydney, which won the client's business last year, teamed with publishing house Hachette to create a push geared toward Qa...

Ad, media, direct, PR and promotions agency news: Need-to-know account shifts, personnel moves, and best ideas and campaigns to come out of the agency business.