Bernard Gershon

Big In Print

• To Deliver For Wall Street, Facebook Must Convince Madison Avenue
• Despite Shaky Start, JC Penney Stands Firm on Reinvention Plan
• Checkout Coupon King Catalina Takes Plunge Into Digital Buying
• P&G, Lever Battle for Sexes in Dandruff Wars
• TV Nets At Upfront Pitch Shows' Social-Media Traction

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Creativity Picks

For Chewing Gum Client, Ageisobar Creates a Chewable Pencil

Chewing gum gets an upgrade with this brilliant product-design stunt out of ageisobar Sao Paulo for Gang Chewing Gum.

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