Dave Williams

Most Recent Posts » All articles by this author RSS feed of articles

GM Doesn't Have a Facebook Problem, It Has a Brand Loyalty Problem

Facebook's Value Isn't Clicks, It's Using Online Behavior to Influence Offline Actions

By: | 05.17.12 @ 11:14 AM EDT

Quick Look Full Article 2 Comments

How You Can Take Advantage of Facebook's Ad Cycle

Spend Now When Prices Are Low And Reap the Benefits In Q4

By: | 04.24.12 @ 10:10 AM EDT

Quick Look Full Article 0 Comments

How to Beat Walmart On Facebook

As Walmart Goes Local, Local Businesses Need to Get Savvy

By: | 04.05.12 @ 11:00 AM EDT

Quick Look Full Article 1 Comments

How Facebook's 'Frictionless Sharing' Can Create Better Ads On Facebook

Advertisers Will Better Understand Facebook Users As They Share What's Really Important To Them

By: | 01.30.12 @ 2:00 PM EST

Quick Look Full Article 4 Comments

How 'Word of Mouth' Marketing Will Pump Up Holiday Sales

Brand As Contagion: To Spark a Viral Reaction, Start With One Friend, Spread to Others, Repeat.

By: | 11.28.11 @ 11:15 AM EST

Quick Look Full Article 3 Comments

News from our Ad Age Partners