One Simple Tactic That Should Be as Essential as Search
By: 3875 | 03.29.11 @ 10:24 AM EDT
Jay Habegger
It seems like every day we're getting more exciting news about how advertisers are spending more money on digital; advertisers are giddily spending on social media and video thanks to the success of Facebook and YouTube, and search is still seen as the most essential piece of any online effort. But there's one strategic element ...