Jeanine Poggi

Jeanine Poggi covers the TV industry and how broadcast and cable networks and distributors are adopting to the changes in the world of TV advertising. She joined Advertising Age in 2012, following six years covering the retail and media industries and other financial sectors for Women’s Wear Daily, Forbes and TheStreet.

Jeanine Poggi
ABC Sells Out of Ad Time in the Oscars

ABC Sells Out of Ad Time in the Oscars

02.17.17 @ 11:32 AM EST

Zucker: CNN Brand Not Tarnished By President Trump

Zucker: CNN Brand Not Tarnished By President Trump

02.16.17 @ 3:15 PM EST

A&E Networks Becomes Latest TV Brand to Create Shows for Snapchat

A&E Networks Becomes Latest TV Brand to Create Shows for Snapchat

02.10.17 @ 6:00 AM EST

Disney-ABC TV Group Reorganizes Ad Sales Under One Umbrella

Disney-ABC TV Group Reorganizes Ad Sales Under One Umbrella

02.08.17 @ 2:30 PM EST

NBC to Include Digital Viewing in Ad Guarantees for Winter Olympics, Offer Packages Combining Super Bowl

NBC to Include Digital Viewing in Ad Guarantees for Winter Olympics, Offer Packages Combining Super Bowl

02.07.17 @ 11:54 AM EST

The Live Bowl (and How It's Changing the TV Landscape)

The Live Bowl (and How It's Changing the TV Landscape)

02.06.17 @ 7:00 AM EST

Why T-Mobile Bought Three Minutes of Ads in Super Bowl LI

Why T-Mobile Bought Three Minutes of Ads in Super Bowl LI

02.05.17 @ 10:34 PM EST

Can You Spot All the Internet Gags in GoDaddy's Return to the Super Bowl?

Can You Spot All the Internet Gags in GoDaddy's Return to the Super Bowl?

01.31.17 @ 10:00 PM EST

WeatherTech Releases Teaser, Will Again Play Up Made-in-America Motto

WeatherTech Releases Teaser, Will Again Play Up Made-in-America Motto

01.31.17 @ 1:15 PM EST

Tiffany & Co. Taps Lady Gaga for Local Super Bowl Ad

Tiffany & Co. Taps Lady Gaga for Local Super Bowl Ad

01.31.17 @ 9:30 AM EST

Sprint and T-Mobile Will Face Off in Super Bowl LI

Sprint and T-Mobile Will Face Off in Super Bowl LI

01.27.17 @ 4:20 PM EST

Nielsen Delays Wide Release of Total Content Ratings, Doesn't Set a New Target Date

Nielsen Delays Wide Release of Total Content Ratings, Doesn't Set a New Target Date

01.27.17 @ 4:00 PM EST

#TBT: Watch President Trump Get Outsmarted in Century 21's 2012 Super Bowl Ad

#TBT: Watch President Trump Get Outsmarted in Century 21's 2012 Super Bowl Ad

01.26.17 @ 7:00 AM EST

Magna Strikes Deal With Roku, Shifting More Ad Dollars Out Of Linear TV Heading Into Upfronts

Magna Strikes Deal With Roku, Shifting More Ad Dollars Out Of Linear TV Heading Into Upfronts

01.25.17 @ 11:00 AM EST