Jeanine Poggi

Jeanine Poggi covers the TV industry and how broadcast and cable networks and distributors are adopting to the changes in the world of TV advertising. She joined Advertising Age in 2012, following six years covering the retail and media industries and other financial sectors for Women’s Wear Daily, Forbes and TheStreet.

Jeanine Poggi
Pivot Upfront: Greenlights Drama With Climate-Change at Core

Pivot Upfront: Greenlights Drama With Climate-Change at Core

04.16.14 @ 12:19 PM EDT

NBC Universal Creates Digital Video Initiative to Try to Keep Ad Dollars In-House

NBC Universal Creates Digital Video Initiative to Try to Keep Ad Dollars In-House

04.15.14 @ 12:00 PM EDT

AMC's 'Mad Men' Premieres Down in Viewers

AMC's 'Mad Men' Premieres Down in Viewers

04.14.14 @ 3:23 PM EDT

How Data Will Play a Role in TV Upfronts

How Data Will Play a Role in TV Upfronts

04.14.14 @ 12:00 PM EDT

Colbert Brings 'Sponsortunities' to CBS for Brands That Can Handle It

Colbert Brings 'Sponsortunities' to CBS for Brands That Can Handle It

04.11.14 @ 2:54 PM EDT

Video: CNN Gets Personal With CNNx

Video: CNN Gets Personal With CNNx

04.10.14 @ 3:51 PM EDT

Viacom Looks to Set Social Media Guarantees

Viacom Looks to Set Social Media Guarantees

04.10.14 @ 12:00 PM EDT

Advertisement
FX Networks Upfront: Predicts Cable Will Grow 5%

FX Networks Upfront: Predicts Cable Will Grow 5%

04.09.14 @ 1:33 PM EDT

Weather Channel Revamps Schedule to Get Back on DirecTV

Weather Channel Revamps Schedule to Get Back on DirecTV

04.08.14 @ 3:32 PM EDT

Oxygen Looks to Shed 'Gritty' Image

Oxygen Looks to Shed 'Gritty' Image

04.08.14 @ 1:58 PM EDT

Bravo Upfront: Two Scripted Series, Real-Time Reality

Bravo Upfront: Two Scripted Series, Real-Time Reality

04.08.14 @ 11:46 AM EDT

TiVo Seeks to Prove Why It Still Matters

TiVo Seeks to Prove Why It Still Matters

04.08.14 @ 10:00 AM EDT

Esquire Network Quicker to Attract Advertisers Than Audiences

Esquire Network Quicker to Attract Advertisers Than Audiences

04.08.14 @ 7:00 AM EDT

NBC Chief Wants Peacock to Be Judged By 18-to-49 Viewership

NBC Chief Wants Peacock to Be Judged By 18-to-49 Viewership

04.07.14 @ 3:55 PM EDT