Judy Shapiro

Judy Shapiro is CEO and founder of EngageSimply, a social marketing engagement company, and chief brand strategist at CloudLinux. Judy has held senior marketing positions at Paltalk, Comodo, Computer Associates, Lucent Technologies, AT&T and Bell Labs. Her blog, Trench Wars, provides insights on how to create business value on the internet.

Judy Shapiro
Six Broken (or Almost Broken) Ad-Tech Promises

Six Broken (or Almost Broken) Ad-Tech Promises

10.05.16 @ 9:30 AM EDT

How to Navigate the Programmatic Contextual Maze

How to Navigate the Programmatic Contextual Maze

08.31.16 @ 10:30 AM EDT

Why The SaaS Business Model Has Been Bad for Marketing

Why The SaaS Business Model Has Been Bad for Marketing

08.15.16 @ 9:00 AM EDT

It's Time to Ditch the Paid/Earned/ Shared/Owned Model of Ad Tech

It's Time to Ditch the Paid/Earned/ Shared/Owned Model of Ad Tech

07.08.16 @ 10:47 AM EDT

Beware the Siren Song of Marketing Automation

Beware the Siren Song of Marketing Automation

05.25.16 @ 12:20 PM EDT

Four Ways 'Straight Talk' Will Spark a Quiet Revolution in Ad Tech

Four Ways 'Straight Talk' Will Spark a Quiet Revolution in Ad Tech

02.25.16 @ 10:30 AM EST

How to Close the B-to-B Ad-Tech Gap

How to Close the B-to-B Ad-Tech Gap

01.15.16 @ 7:00 AM EST

Best Practices: How to Harness the Chaos of Experimentation for Marketing Breakthroughs

Best Practices: How to Harness the Chaos of Experimentation for Marketing Breakthroughs

06.05.15 @ 10:30 AM EDT

Why Excluding Marketers from the Ad-Tech Boom Is a Failed Strategy

Why Excluding Marketers from the Ad-Tech Boom Is a Failed Strategy

04.30.15 @ 10:12 AM EDT

'Go Small or Go Home' Is the Next Big Thing in Ad Tech

'Go Small or Go Home' Is the Next Big Thing in Ad Tech

03.17.15 @ 11:00 AM EDT

It's Time to Balance the Tech-Human Element in Marketing

It's Time to Balance the Tech-Human Element in Marketing

12.02.14 @ 10:40 AM EST

Six Ways to Fall in Love With Marketing Again

Six Ways to Fall in Love With Marketing Again

09.11.14 @ 11:00 AM EDT

Can Native Ads Save the Soul of Digital Advertising?

Can Native Ads Save the Soul of Digital Advertising?

06.10.14 @ 10:00 AM EDT

How Are Agencies Leading the Way Through Technology's Chaos?

How Are Agencies Leading the Way Through Technology's Chaos?

01.07.14 @ 9:30 AM EST

Latest Tweets

Follow on Twitter