lskenazy@adage.com Noname

Tyler Perry's 'Madea' Offers Lessons for Media, Marketers

Tyler Perry's 'Madea' Offers Lessons for Media, Marketers

03.09.09 @ 12:00 AM EDT

Want to Successfully Target Boomers? Aim for the Head

Want to Successfully Target Boomers? Aim for the Head

02.23.09 @ 12:00 AM EST

Smartphone Apps Great for Marketing, Bad for Social Skills

Smartphone Apps Great for Marketing, Bad for Social Skills

02.09.09 @ 12:00 AM EST

Future Food Items Might Be a Challenge for Copywriters

Future Food Items Might Be a Challenge for Copywriters

01.26.09 @ 12:00 AM EST

Extinction, Innovation and the Sad Future of Iceberg Lettuce

Extinction, Innovation and the Sad Future of Iceberg Lettuce

01.12.09 @ 12:00 AM EST

Starbucks 2.0 No!

Starbucks 2.0 No!

12.15.08 @ 12:00 AM EST

Getting Consumers to Spend $150,000 With a Viral Effort

Getting Consumers to Spend $150,000 With a Viral Effort

12.01.08 @ 12:00 AM EST

Funeral Directors Get Creative as Boomers Near Great Beyond

10.13.08 @ 12:00 AM EDT

You Have a Face That's Perfect for Radio -- and Now TV!

You Have a Face That's Perfect for Radio -- and Now TV!

09.29.08 @ 12:00 AM EDT

Want Some Parenting Tips? Start Watching 'Mad Men'

Want Some Parenting Tips? Start Watching 'Mad Men'

09.15.08 @ 12:00 AM EDT

Copywriting Lessons From 'Beowulf' and Mother Goose

Copywriting Lessons From 'Beowulf' and Mother Goose

08.25.08 @ 12:00 AM EDT

Your Vacation Paradise Awaits on the Other Side of the Tunnel

Your Vacation Paradise Awaits on the Other Side of the Tunnel

08.04.08 @ 12:00 AM EDT

'Making Love' (Out of Nothing At All) May Be Good Reality TV

'Making Love' (Out of Nothing At All) May Be Good Reality TV

07.21.08 @ 12:00 AM EDT

Snacking Delusions Destroyed by NYC Calorie-Posting Law

Snacking Delusions Destroyed by NYC Calorie-Posting Law

07.07.08 @ 12:00 AM EDT