Natalie Zmuda

Retail, Non-Alcoholic Beverages

Natalie Zmuda oversees the CMO Strategy section and is responsible for identifying and analyzing the latest trends impacting chief marketers. Natalie also covers the retail and non-alcoholic beverage categories. She joined Advertising Age in 2008, following five years covering the retail and fashion industries for Conde Nast Publications.

Natalie Zmuda
Apple Hires Gap's Number Two Marketer

Apple Hires Gap's Number Two Marketer

09.10.14 @ 5:15 PM EDT

Archivists at Coke, Wells Fargo, McDonald's Advocate for Marketers -- and Themselves

Archivists at Coke, Wells Fargo, McDonald's Advocate for Marketers -- and Themselves

09.03.14 @ 7:00 AM EDT

Female Empowerment in Ads: Soft Feminism or Soft Soap?

Female Empowerment in Ads: Soft Feminism or Soft Soap?

09.02.14 @ 7:00 AM EDT

Less Talk, More Women at the Top

Less Talk, More Women at the Top

09.02.14 @ 7:00 AM EDT

David Fincher Brings 'Positive Anxiety' to Gap's Fall Campaign

David Fincher Brings 'Positive Anxiety' to Gap's Fall Campaign

08.28.14 @ 7:00 AM EDT

Watch the Spot: Mtn Dew Aims for Snackable Content With Dewdles

Watch the Spot: Mtn Dew Aims for Snackable Content With Dewdles

08.24.14 @ 11:30 PM EDT

Coca-Cola Plans Massive Sampling Support for U.S. Rollout of Low-Cal Life

Coca-Cola Plans Massive Sampling Support for U.S. Rollout of Low-Cal Life

08.22.14 @ 5:14 PM EDT

Advertisement
Back-to-School Shopping to Kick Off Later This Year

Back-to-School Shopping to Kick Off Later This Year

07.17.14 @ 12:01 AM EDT

Soda Brand Chatter Declines As Consumers Spend More Time Talking Tech

Soda Brand Chatter Declines As Consumers Spend More Time Talking Tech

07.10.14 @ 6:30 AM EDT

Target Turns to Cause Marketing for Back-to-School Season

Target Turns to Cause Marketing for Back-to-School Season

07.09.14 @ 6:00 AM EDT

World Cup Marketers Kick Their Spanish Ads to English-Language TV

World Cup Marketers Kick Their Spanish Ads to English-Language TV

07.02.14 @ 7:00 AM EDT

DSW Names MediaCom to Handle Growing Media Account

DSW Names MediaCom to Handle Growing Media Account

06.20.14 @ 11:58 AM EDT

Skechers Keeps Winning with Quirky Sponsorship Approach

Skechers Keeps Winning with Quirky Sponsorship Approach

06.17.14 @ 1:30 PM EDT

Pom's Supreme Court Win Against Coca-Cola Has Major Implications for Brands

Pom's Supreme Court Win Against Coca-Cola Has Major Implications for Brands

06.12.14 @ 12:45 PM EDT

Latest Tweets

Follow on Twitter