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Ori Zohar is the Director of Digital Innovation at Integrated Media Solutions, a New York City-based media agency part of the MDC Partners network. Prior to this role, Ori worked in Communications Strategy at Universal McCann on the MasterCard and ExxonMobil accounts. Ori was also part of the New Business team at UM, who ushered in a group of U.S. and global clients including BMW, Chrysler and Burberry, helping UM win 2009 U.S. Media Agency of the Year. Ori is the Board Member and President of the Young Professionals at the ADVERTISING Club, an organization for all communication professionals in New York.