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Pete Blackshaw

Pete Blackshaw is global head of digital and social media for Nestle. He's the author of "Satisfied Customers Tell Three Friends, Angry Customers Tell 3000."

Pete Blackshaw
Want to Be a Better Leader? Start by Managing Digital Dualisms

Want to Be a Better Leader? Start by Managing Digital Dualisms

05.20.14 @ 6:45 AM EDT

From Blackouts to Battery Life: 2013 in the Eyes of a Very Digital Dad

From Blackouts to Battery Life: 2013 in the Eyes of a Very Digital Dad

12.31.13 @ 7:30 AM EST

Connecting the Dots of This Year's Trends

Connecting the Dots of This Year's Trends

12.09.12 @ 12:00 AM EST

Back to the Digital Future: A Personal Look Back at 2011

Back to the Digital Future: A Personal Look Back at 2011

12.22.11 @ 11:04 AM EST

Ten Last-Minute Tips to Build Your Super Bowl Ad Buzz

Ten Last-Minute Tips to Build Your Super Bowl Ad Buzz

02.02.11 @ 8:29 AM EST

10 Digital (and Nondigital) Resolutions to Make '11 a Win

01.10.11 @ 12:00 AM EST

Book of Tens: Mobile Apps Pete Blackshaw Wants to See in 2011

12.13.10 @ 12:00 AM EST

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Why You Shouldn't Forsake the Focus Group

Why You Shouldn't Forsake the Focus Group

11.01.10 @ 12:00 AM EDT

Are We Giving Up on Consumer-Generated Advertising?

Are We Giving Up on Consumer-Generated Advertising?

10.15.10 @ 12:00 AM EDT

The New and Improved 2010 Social-Media and Mobile Glossary

The New and Improved 2010 Social-Media and Mobile Glossary

09.28.10 @ 12:32 PM EDT

Five Tweet-Worthy Observations About the New Twitter Interface

Five Tweet-Worthy Observations About the New Twitter Interface

09.23.10 @ 10:57 AM EDT

What's Your Brand's App?

What's Your Brand's App?

09.09.10 @ 11:44 AM EDT

Do We Still Need Websites?

Do We Still Need Websites?

08.11.10 @ 3:03 PM EDT

Our Un-Social Social Media

Our Un-Social Social Media

07.19.10 @ 11:15 AM EDT

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