Steve Wilson

PRINT-SAVVY EXECUTIVE -- DOROTHY SCHATZKIN-HIGGINS

09.13.99 @ 12:00 AM EDT

NO LIMIT TO NEW MAG READERSHIP STUDY; PAPER CHASE: BUT CHOSEN CATEGORIES IN ABC PROGRAM STILL NOT KNOWN

08.02.99 @ 12:00 AM EDT

CONFLICT SOLVED, M2 FIRES AHEAD

08.02.99 @ 12:00 AM EDT

NEWSPAPER PROFILE SERVICE MAKING SENSE TO BUYERS: 'INTANGIBLE' READERSHIP NUMBER TAKING ON SHAPE

04.26.99 @ 12:00 AM EDT

FASHIONABLE PLAN BRINGS 'WEIGHT WATCHERS' BACK; MOST-IMPROVED: NEW PARENT AND NEW AD CATEGORIES THE RIGHT TOUCH

03.08.99 @ 12:00 AM EST

FINE-TUNING OF RATE BASES CHANGES ADVERTISERS' TAKE: ONCE A SIGN OF DECLINE, LOWER RATES NOW BRING NEW PERSPECTIVE

10.19.98 @ 12:00 AM EDT

THE MARKETING 100: 'THIS OLD HOUSE': ERIC THORKILSEN

06.29.98 @ 12:00 AM EDT

MAGAZINES: COPING PUBLISHERS LEARN NEW TRICKS TO WHOLESALER MAP: CONSOLIDATION FORCES MAGAZINES TO IMPROVE EFFICIENCIES; DELIVERY REMAINS AS A SERIOUS CONCERN

10.27.97 @ 12:00 AM EST