November 28, 2009
Login | Register Now

Advertising Age: Your Online Source for Marketing and Media News


More from Ad Age:
Creativity
Ad Age China
Bookstore
Jobs
Ad Age On Campus
Sign up for E-mail Newsletters

Book Reviews

Book Reviews by Ad Age and the Readers of Ad Age.
Want a Book Reviewed? Want to Write a Review? Just Email Us


Before Lonelygirl15, There Was William Gibson

Before Lonelygirl15, There Was William Gibson

"Pattern Recognition" is an Industry Thriller of the Best Kind: Indicative FULL ARTICLE

David Novak's Book Promises to Be Pretty Candid, and It Is -- Well, Sort Of

David Novak's Book Promises to Be Pretty Candid, and It Is -- Well, Sort Of

Anti-bureaucracy and Employee Appreciation at Heart of Yum Brands CEO's Message FULL ARTICLE

What You Can Learn From Dru's 'Disruption' (Part 3)

What You Can Learn From Dru's 'Disruption' (Part 3)

Mark Tungate Reviews the TBWA Chief's Third Telling of His Theory FULL ARTICLE

Not so Much 'Latinization' as Generalization

Not so Much 'Latinization' as Generalization

Cristina Benitez Tries to Break Down 44 Million Hispanics in 128 Pages FULL ARTICLE

Take It From Cathie -- It's Not So Black and White

Take It From Cathie -- It's Not So Black and White

The President of Hearst Magazines Offers Today's Career Woman Tips on Getting Ahead, as Well as Her Own Missteps FULL ARTICLE

Yearn to Learn from the Mad Men? Take a Trip to 'Adland'

Yearn to Learn from the Mad Men? Take a Trip to 'Adland'

Mark Tungate's Look at the Past Might Teach You a Thing or Two About the Future FULL ARTICLE

'Chasing Cool'? Take a Look in the Mirror

'Chasing Cool'? Take a Look in the Mirror

If You're Seeking to Stand Out, Look In FULL ARTICLE

When Is a Blog Not a Blog? When It's a Book

When Is a Blog Not a Blog? When It's a Book

Joined By 100 Voices Around the Globe, Bloggers Drew McLellan and Gavin Heaton Begin the "Age of Conversation" FULL ARTICLE

We're Talking a Whole New 'Playbook' Here

We're Talking a Whole New 'Playbook' Here

Ad Age Asks Joe Plummer, Steve Rappaport, Taddy Hall and Robert Barocci About Their New Tome FULL ARTICLE

'Watch This, Listen Up, Click Here' Lives Up to the Hype

'Watch This, Listen Up, Click Here' Lives Up to the Hype

Bernice Kanner and David Verklin Guide You Round the Maze that is Integrated Media FULL ARTICLE

‹‹123456››






Advertising Age: Your Online Source for Marketing and Media News