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• Lifetime Movie Network is available in 41.7 million households—up 13% from last year.
• Women 18-49 watch Lifetime Movie Network for more consecutive minutes in Primetime than any other ad-supported cable network.
• Our ratings are up 20% in Total Day and 14% in Primetime. |
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hen women want to see the movies and the stars they love, they turn to Lifetime Movie Network. And with distribution up 13% since last year and ratings up 20%,1 Lifetime’s sister network is a rising star in her own right. With movies to fit any mood 24 hours a day, 7 days a week, Lifetime Movie Network is the only ad-supported movie network exclusively for women.
The secret of Lifetime Movie Network’s success is simple. With more than 200 exclusive movies per year, stunt weekends and a special focus on the stories and stars that resonate with women, Lifetime Movie Network takes women closer to the stars, drama and glamour of great movies.
Lifetime Movie Network gives viewers “personal time” with their favorite stars. Signature programs like “LMN Goes Hollywood” offer an inside look at hot new theatrical releases like “Jersey Girl” (Ben Affleck, Liv Tyler) and “Something’s Gotta Give” (Diane Keaton, Keanu Reeves). With exclusive cast interviews with Hollywood stars and sneak peeks inside new feature films, we keep women in touch with the newest and biggest box office hits they’ll love.
With our franchise “LMN Leading Men,” we reveal elements that will appeal to our viewers, including interviews with some of Hollywood’s biggest hunks, like Viggo Mortensen, who stars in the theatrical release “Hidalgo.” And, unlike other celebrity interviews, our movie selections get to the essence of why these movies appeal to women. And with “LMN Family Flicks,” we offer women the inside track on films the whole family can enjoy, such as “Cheaper by the Dozen,” starring Steve Martin, Ashton Kutcher,
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Bonnie Hunt and Hilary Duff. This program offers further opportunities to pair hit movies with women’s sensibilities and needs. These Lifetime Movie Network franchises are all a part of making the network a mix of fun, information and great entertainment.
With movies to fit a woman’s every mood across their favorite genres—premieres of hot Hollywood theatricals, compelling contemporary films and favorite Lifetime Original Movies—Lifetime Movie Network offers a targeted variety of programming that really connects with its audience. Women turn to Lifetime Movie Network and stay there, knowing that each movie was chosen specifically for them.
Lifetime Movie Network is a fast-growing extension of a successful brand with a unique personality of its own. With a winning combination of traits—the power of the Lifetime brand and the “movies women love”—Lifetime Movie Network is a rising star in cable, capturing new viewers and keeping women who love movies riveted to their television sets. |
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