 |
| Median Age |
47.2 |
| % Adults 25-54 |
57% |
| Audience Composition |
60% Male
40% Female |
| Median Household Income |
$55,629 |
| Median No. of Children in Household |
2.2 |
| % Attended College |
52% |
| Personal Finance Index |
| “I’ll pay any price for good financial advice.” |
144 |
| Tech-Savvy |
| “I’m always the first among my friends to have the latest in electronic equipment.” |
149 |
| Television & Ad Receptivity |
| “I remember advertised products when shopping.” |
145 |
|
|
|
ince its 2001 debut, National Geographic Channel has been hailed as one of the most successful cable TV launches and has distinguished itself as one of the fastest growing networks in cable history. Building off of the network’s success, the National Geographic Channel rolled out an exciting new look and message at the beginning of 2004. This adventurous repositioning—including the tagline, “Dare to Explore”—highlights its bold, new programming and brand evolution.
National Geographic Channel immerses viewers in the adventure, intrigue and intensity of extraordinary real situations, through gripping series and breathtaking specials that will have them on the edge of their seats. NGC takes audiences to the dramatic front lines via the most advanced cinematography, animation, and special effects being used today.
New Series and Specials Highlights
Series: “Interpol Investigates” has all the intrigue and suspense of a movie thriller—without the make-believe! As the largest police organization on the planet, Interpol spans the globe fighting crime and tracking down the world’s most clever and cunning fugitives. This suspenseful one-hour series reconstructs international crime scenes to gain a better understanding of Interpol’s ingenious techniques.
Not only are skyscrapers, cathedrals and amusement parks awesome in scope, they also play a big role in the history of architecture. In the new series “Mega Structures,” we’ll look at the passionate people who developed and built the most dramatic new and ancient structures, such as the Coliseum in Rome, Chartres Cathedral in France and Kansai Airport in Japan. Then, we’ll learn how these creations were the blueprint for all of the buildings that lay ahead.
Often, last minute critical errors in judgment can lead to unforeseen, heartbreaking
» CONTINUED |
|
brushes with death. “Expeditions to the Edge” uses the advantage of 20/20 hindsight to trace the perilous missteps of scientists, adventurers and amateurs, whose heroism and hubris have led to some of the most intriguing—and precarious—expeditions in history. Exciting, tense and insightful, this one-hour series shows how an invincible mentality can change one’s destiny forever.
Specials: Mysteriously, many of the individuals who excavated the tomb of King Tutankhamen suffered unexpected, tragic deaths. In the new special “Pharaohs’ Curse,” Dr. Zahi Hawass, world renowned Egyptologist, leads viewers on a thrilling forensic investigation to find out if this is coincidence…or a curse. Watch as microbiologists and archaeologists use revolutionary technology to examine and reconstruct the lives of some of the most powerful pharaohs who once ruled Egypt. If there is a curse, will they manage to survive?
Witness the battlefield as you’ve never seen it before in “Predators at War.” Water is disappearing on Africa’s Mala Mala game reserve, and the only thing left for the animals to eat is…each other. Witness the most savage predators on Earth—lions, cheetahs, leopards, hyenas, wild dogs—wage a violent struggle for survival. Emmy Award-winning lensman and former game warden Kim Wolhuter captures this 10-month saga as it is played out between warriors with deadly appetites.
Get ready to be absolutely blown-away by this extraordinary special, “In the Womb,” which takes viewers on a remarkable, in-depth tour of every phase of a baby’s development. An example of the groundbreaking programming for which National Geographic Channel has become known, “In the Womb” evokes “Wow!” moments by using cutting-edge special effects and photography to trace the awesome journey of human life from conception to birth.
|
|
PREVIOUS
