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After rebuilding his late father's outdoor advertising business in Atlanta, Turner
acquired a failing independent
TV station in 1970, successfully upgraded its programming and bought Major League Baseball's Atlanta Braves
franchise. Recognizing cable TV's potential, he ignored naysayers and rented satellite transmission time to
transform WTBS into the nation's first cable superstation. WTBS aired baseball and commercials across the land. He
next created the all-news, all-day Cable News Network and TNT cable network; bought Hanna-Barbera's cartoon studio
and MGM's film library; and in 1995 merged his media company with Time Warner to create a $17 billion conglomerate.
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