Latest Media and Advertising Agency News
Adland's Fears Realized: Mondelez Piggybacks on P&G's Payment Terms
A week after Procter & Gamble announced it would stretch the time it takes to pay agencies to 75 days, packaged-goods giant Mondelez has gone a step further issuing 120-day payment terms.
Two Omnicom Agencies Hit Hard By Layoffs
Two of the most respected creative agencies in the business were forced to undertake big rounds of layoffs on Thursday.
You Can't Get New Business if Prospective Clients Can't Find You
Your agency has to decide: Continue to chase business the old-fashioned way, or embrace the idea of getting known in Internet searches by prospective clients.
Overworked? 24-Year-Old Ogilvy China Staffer Dies After Heart Attack at Desk
Reports that Gabriel Li died of chronic overwork have not been substantiated. Still, his death highlights the lack of boundaries between work and personal life in China.
Six Things You Didn't Know about Droga5 Creative Ted Royer
What do acid trips, karaoke, and the TV show "Bewitched" have in common? All part of the story of this ad exec's colorful life.
Does Your Agency Need Its Own Trading Desk? Campbell-Mithun Says Yes
IPG agency is ending its reliance on Cadreon as it sets out to build and brand its own digital trading desk.
After Six-Month Search, BBH North America Hires CEO
BBH has appointed McCann's Patrick Lafferty to North American CEO, filling a role atop the agency that's been vacant since September.
Dentsu Unveils Plan to Boost Growth in Markets Outside Japan
The company's got aggressive growth plans: it wants 55% of all revenue to come from new global markets within five years.
LG Shifts Bulk of Global Media Account to Havas from WPP
Five years after consolidating its global media account at WPP's Mindshare, LG is now moving a big chunk of it to Havas Media.
Mindshare's Winning Streak Continues With TGI Friday's Win
The WPP media agency has won TGI Friday's media-buying and planning business.
.png?1365182327 "'Mad Men' Recap: Don Is Not My Co-Pilot")
'Mad Men' Recap: Don Is Not My Co-Pilot
Don doesn't drink blood -- at least not yet -- but last night was an object lesson in how the 1968 version of Don Draper wields power in the office and out. It's not a pretty sight.
Hill Holliday Names Karen Kaplan CEO
The 30-year veteran, who got her start at the Boston shop as a receptionist, is stepping into the role of CEO.
Over Half of Agency Compensation Deals Involve Pay-for-Performance
Ad execs are divided on whether pacts are win-win or benefit only the clients.
Agency News Archives
SCDPCGCWTF?!: What Should the New 'Mad Men' Agency Be Called?
There may be a new agency on the scene come Sunday's episode of "Mad Men," leaving us precious few hours to speculate.
Full ArticleNintendo Begins Digital Agency Review
Search process has just gotten underway and is being managed by External View Consulting Group.
Full ArticleBuzzFeed Starts Program to Train Agencies in the BuzzFeed Way
Agencies will learn BuzzFeed-style storytelling -- all the better to create sponsored posts on the site.
Full ArticleDyson Consolidates Media Duties with WPP's Mindshare
The maker of high-end vacuums and appliances previously worked with different media shops around the world.
Full ArticleSix Things You Didn't Know About The Martin Agency's Joe Alexander
The latest in Creativity's series that uncovers the unique personalities and habits of the industry's top creatives.
Full ArticleWho Deserves a Spot on This Year's Creativity 50 List? You Decide
We want your input as we put together the 2013 list of the most creative minds out there.
Full ArticleLatinWorks' Sergio Alcocer Joins Cannes Lions Film Jury
The U.S. Hispanic market will have a judge after all at the Cannes Lions festival this year.
Full ArticleAudi Taps Brooklyn-based Huge to Handle Social Media Efforts
The Interpublic Group of Cos.' agency is tasked with creating original content and overseeing the car brand's presence on Twitter, Instagram, Facebook and YouTube.
Full Article- Most ReadCNN and Elle Test Google Glass as a Way to Push Content to More People Forget the Year of Mobile -- It's Actually the Year of Video What Do We Say When 'Digital' Has Lost All Meaning? #FitchTheHomeless: Watch the Harsh (!) Anti-Abercrombie Video That's Gone Viral Vote: Which New Broadcast Comedy Will Get Canceled First?
- Most CommentedWhat Do We Say When 'Digital' Has Lost All Meaning? Adland's Fears Realized: Mondelez Piggybacks on P&G's Payment Terms Why Facebook and Twitter Are Developing 'Glassware' Despite Ad Ban Would Yahoo Deal Make Tumblr More Attractive to Brands? Forget the Year of Mobile -- It's Actually the Year of Video
- Most EmailedAdland's Fears Realized: Mondelez Piggybacks on P&G's Payment Terms Forget the Year of Mobile -- It's Actually the Year of Video #FitchTheHomeless: Watch the Harsh (!) Anti-Abercrombie Video That's Gone Viral CNN and Elle Test Google Glass as a Way to Push Content to More People Campaign Against Child Abuse Tops Samsung and Evian on Viral Video Chart
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