×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Olympics will inject $1b in national TV

By Published on .

The 2008 Olympic Games in Beijing will inject $1 billion in ad spending on national TV in China and $200-$300  million in local broadcasts.
Source: GroupM
Most Popular
In this article: