FYI 7.29.2009

Dongfeng launches the Aelus S30; Mobile Gaming Revenue Topped $76M in Q2

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Dongfeng Motor Corp., a leading domestic auto maker, last week started selling its first car under its own brand.

The compact sedan sells for between 75,800 and 99,800 RMB ($11,098 to $14,612). Known as the Aelus S30, the car is built at Dongfeng's passenger vehicle plant in Wuhan in central China. Dongfeng plans to launch a hatchback version this year.

Li Chunfrong, Dongfeng's VP in charge of sales and marketing, said the car will only be sold on the domestic market for now. Overseas car dealers are interested in selling the Aelus S30 outside China, but Dongfeng doesn't have a plan yet for marketing the vehicle overseas, he said.
--by Yang Jian, the managing editor of Automotive News China, which is also published by Crain Communications
China's mobile gaming industry generated $76.06 million in revenue in the second quarter of 2009, up 39.5% from the previous quarter, according to a report by Analysys International. China Mobile accounted for 44% of the industry's total revenue, or $33.64 million, followed by China Telecom ($23.99 million) and China Unicom ($18.43 million).

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