FYI 8.25.2010

Anheuser-Busch InBev Appoints MediaCom; Ogilvy Promotes Hong Kong-based Adam O'Conor; GolinHarris Hires Darby Doll; Starcom Relocates Jonathan Hsia to Shanghai

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Anheuser-Busch InBev has moved its media-planning and -buying business in China to Group M's MediaCom following a pitch against MPG and the incumbent, Zenith Media, effective Oct. 1.

The appointment includes all of the brewing giant's brands, namely Budweiser and two local brands it owns, Harbin and Sedrin. Media spending for those three brands combined totaled $191 million in 2009 according to CTR, although that figure is based on rate card spending and does not include discounts.

Ogilvy & Mather has promoted Adam O' Conor to CEO of Ogilvy Group in Hong Kong, a newly created position, from managing director, a post he has held for three years. He will take over the day-to-day operations of the Hong Kong agency, which works with multinational advertisers such as the Shangri-la Hotel & Resorts.
GolinHarris has appointed Darby Doll as managing director of its China operation, effective in September. He will manage day-to-day business operations in Beijing and Shanghai. Previously, he was general manager of Ketchum, Shanghai.
Starcom MediaVest Group has relocated Jonathan Hsia to Shanghai as general manager of digital division in China from New York, where he was VP-director of digital investment and activation. The Publicis Groupe agency also appointed Jeffrey Tan in Shanghai as national research and insights director. Previously, he was in charge of Mindshare's consumer-insights division in China, but he worked at Starcom in Singapore from 2005 to 2008.

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