Big In Print
China
Proposed J-V in China Won't Help Chery Much After Over-Expanding
Given Chery Automobile Co.'s close ties to the Chinese government, the company has a good chance to win approval for a joint venture with Jaguar Land Rover in China but, after Chery's reckless expansion, that won't help much.
Infiniti Moves Global HQ to Hong Kong From Japan
Nissan Motor Co., Japan's second-largest carmaker, is preparing to appoint a global head for its Infiniti luxury brand after moving the unit's headquarters to Hong Kong on Tuesday.
Ad Age Announces Brand-Building Conference in China on Sept. 5
China has more than 160 cities with populations of over 1 million. Ad Age's "Market to Watch: Building Brands Beyond Tier One in China" will offer strategies and case studies on tapping them.
Burberry Builds Success With China's Luxury Consumers
The company's global appeal was obvious at its runway show during London's Fashion Week.
China's Lower Tiers Offer Vast Potential for Auto Market
It wasn't the new car models that most impressed me at the Beijing auto show last week but the vast underdeveloped areas I saw as I traveled there by train from Shanghai.
China: Can You Afford to Ignore the 'Other Internet?'
Marketing is everywhere you turn in urban areas, surprising, given press depictions of a government-driven and -controlled culture.
